Press Release for Mallama Skincare DTC Launch

Press Release

Natural Skincare Line for Men, Mallama, Officially Launches Online Platform

June 11, 2020:, a men’s skincare company dedicated to providing men around the world with access to sustainable, natural, and safe skincare products, this week announced their online platform is officially live and available for purchasing. 

Carrying products that are without parabens, SLS, cruelty testing, sulfates, toxins, and animal byproducts, Mallama has made a commitment to completely vegan, natural, and minimal ingredient product formulas.

“It’s amazing what is naturally afforded to us directly through Mother Nature. We have everything we need, right at our fingertips, to create moisturizers and toners that are nourishing, hydrating, and completely toxin-free,” said RIsh Sharma, Founder, and Owner of “We want to show guys that they don’t have to exist in a world of chemically-constructed products anymore.”

Products available for purchase today include the Vitamin Revival Serum, the SugarCane Detox Scrub, the Green Tea-infused Moisturizer, the Bio-Design Facial Cleanser, and the Hydrating Herbal Toner. All products are made with natural ingredients like Aloe Vera, jojoba oil, green tea, sugar cane extract, and Vitamins C and E.

Mallama presently contains shopping sections for cleansers, toners, scrubs, moisturizers, and serums, making their platform a men’s one-stop-shop for all things skincare.

“We don’t believe the notion of skincare should be something that is just feminine – why can’t guys have wrinkle-free, healthy skin, too? That’s what inspired us to create Mallama. We’re changing the dialogue around skincare worldwide,” said Sharma.

As part of the 1% of the planet, 1% of all sales through Mallama will go to fighting climate change. Additionally, most packaging used through Mallama is sustainably sourced through recycling programs, as they do their part to reduce our carbon footprint for future generations today.

For more information, or to shop the skincare line today, visit:

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